Subscribe to our Lettre d’Allure

Our correspondence, where we share stories of style, places to linger, cultural curiosities, thoughtful inspirations; and invitations to our pop-ups. 

Not a newsletter—more like a letter you'd want to keep.

Not a newsletter. A letter worth keeping.

La Lettre d’Allure is our way of staying in touch — occasionally, and only when we have something meaningful to share.

Think of it as a personal letter from our studio: a curated selection of stories, travel notes, style inspiration, and cultural discoveries. You’ll also be the first to know about upcoming pop-ups, limited releases, and new chapters of the JOLY universe.

No clutter, no weekly updates — just thoughtful content, sent every now and then.

This isn’t about updates.
It’s about connection.

What you will find:

Intimate reflections on dressing with intention

Stories from faraway studios and closer corners of Paris

Travel notes and cultural gems we’ve fallen in love with

Invitations to ephemeral gatherings and secret previews

Ideas worth lingering on

“I know but one freedom and that is the freedom of the mind. And letters are its wings.”

Antoine de Saint-Exupéry